What Jewelry Looks Best on Your Face Shape?

Sometimes I see a beautiful piece of jewelry on a friend and think, "How is she pulling that off?  That would look terrible on me but it looks fabulous on her!"  Certain colors, lengths and styles make one person look balanced and effortless, while they make another person look cumbersome and stuffy.  
I started thinking about how I naturally gravitate toward thin, dangling earrings that are probably too fancy for my job as a speech-language pathologist (but I wear nonetheless).  That got me thinking about this new blog post: what kind of jewelry looks best based on your face shape?  Here's a diagram that will help you figure out what shape your face most resembles:

I have a heart-shaped face, which means I have a wide brow and narrow chin.  The kind of earrings someone with a heart-shaped face wear best are long dangles.  Their objective is to balance their face, creating the appearance that the forehead is narrower and the jawline is wider while providing more length to the face.  Another person with this face shape is the breakout actress from the flick 12 Years a Slave: Lupita Nyong'o.  Check out the earrings she chose:

They add length which is great, but an inverted triangle or teardrop would have helped balance her a bit better.  Still - gorgeous choice!  I love the geometry and sharp angles of the triangle - gives her an extra edge.

Here's a shot of me and my sweetheart on New Years Eve 2012.  You can clearly see my heart-shaped face, and I have a badass pair of long gold dagger earrings on that helped lengthen me out:

Regarding necklaces, I go against conventional wisdom for heart-shaped faces.  I prefer to wear a long layered necklace that comes to a point, but people with heart faces typically look best with a short round necklace that helps soften the chin.  I like this long look partly because I'm so short - nice pair of heels and long layered necklace do wonders to lengthen me out!  If I were taller, though, I'd be able to pull of something art deco like what Reese Witherspoon has on: 

Next we have the round/square face.  The objective of this face shape is to lengthen its appearance.  A round face is about as wide as it is long.  Kirsten Dunst is a good example:

People with round faces do well with longer earrings, especially ovals and rectangles.  People with square faces look great in teardrop earrings!  I have a ton of those on my Etsy site : ) Julia Stiles is a case-in-point:

 

Women with round/square faces also look wonderful in longer necklaces that extend below the neckline.  As odd as Kristen Schall is, she nailed it with this necklace that helps add some length and point to her face:

Moving on to rectangular/oblong faces!  Women with a rectangular face have a consistent width from the forehead, cheekbones, and chin.  They usually have slightly sharper angles than someone with an oval shape.  The objective for this face shape is to shorten its long vertical line.  Mona Lisa is a classic example:

Women with this face shape do best with short, round earrings (gold balls, diamond studs, pearls, etc) to contrast with the longer shape of the face.  Take, for example, Jessica Simpson wearing a classic pair of diamonds:

Women with rectangular faces do well with shorter necklaces, especially if they have a long neck.  A choker looks great, although they're not my preference.  I think a nice 16" chain with a pendant helps soften the chin and shorten the neck and face. Gwyneth Paltrow frequently gets this look with a shorter neckline on her dress, but a short string of pearls would achieve the same effect.  I really like how she uses the neckline on the black dress to add a point to her chin:

Finally, the classic oval shaped face.  A woman with this face shape has an equal distance from the hairline to the eyebrow and from the eyebrow to the chin. It's considered the "perfect" face shape: it is slightly longer than it is wide, and can wear almost any neckline or jewelry style.  Lucy Liu is a great example:

She can wear whatever she wants and she'll look fabulous in it!  I've gone back and forth on Zooey Deschanel's face shape, but I'm deciding that she has an oval face.  Sometimes it looks rectangular.  What do you think?

Let's end with the queen of comedy, Tina Fey.  Tina Fey looks fabulous in any jewelry!  I love how she chose to wear bright dangle earrings that really pop against her dark hair:

What experience have you had with your face shape?  Do these rules hold true for you, or would you modify them?  Feel free to email me (landonlacey@gmail.com) pictures of yourself with a description of your face shape and why you chose the jewelry you did, and I'll add it to this post!  

South: Anna Spruiell's Success Story

One of the first stores in which I sold my jewelry was Blush Boutique, a wonderful little shop in Mt. Pleasant outside Charleston, SC that specializes in trendy adult and tween clothes.  Anna worked behind the counter at the time, and I loved coming in to bring her my new pieces because she was so much fun to chat with.  I was disappointed one day when I found out Anna had left South Carolina - then thrilled to hear she had decided to embark on a new adventure and open her own shop in Alabama: South.  Anna's shop sent a shockwave around Birmingham that I could feel from North Carolina.  She had a killer opening day (that I shamelessly stalked online), immediately had 1000+ Facebook likes, and somehow had an amazing lineup of fabulous indie designers (including me, I'm proud to say)!  Anna is a shining example of what it means to make grassroots grow!  Anna sat behind a counter in South Carolina ringing up sales... and knew she could make big things happen.  She had the guts to act on her dream, the determination to see it through, and the intelligence to make it thrive.  Anna's community has embraced her with open arms - her business has been a huge success and she continues to evolve as her business sense develops and the artists she features come out with new lines and new styles.  Here's Anna's account of her inspiring story:

My name is Anna Spruiell, and I am the owner and manager of South, an Alabama-based boutique that carries cutting edge women’s clothing, jewelry and accessories.

When I’m not at the store, I love to travel and spend time with my family. I had the opportunity to study abroad in Florence, Italy. It really opened my eyes to new experiences. I love meeting new people, seeing the world, and experiencing other cultures. There is a whole world out there that I am dying to see.

How did you get into the retail business?

After I graduated from The University of Alabama, I moved to Charleston, SC. I didn't know a single person there and was without a job. Ironically, my first day in Charleston, I met a wonderful family who offered me a job at their local boutique. For the next three years, I split my time working as a nanny and at a clothing boutique where I learned the retail business.

What brought you to Alabama?

I am an Alabama native but could never make the leap to move back home after college. My heart finally called me home when one of my family members fell ill and I knew I wanted to be there. I am very close to my family and I decided that I didn't want to spend another moment without my family and friends right beside me. I also felt it was the right decision to open my first store in Alabama – surrounded by my support group.

Growing up in Alabama definitely shaped my style and I wanted to reflect that in the overall feel of the store and designs I have selected for South.

What was your biggest disappointment and success story in the process of opening your own store?

The biggest disappointment was trying to open South without a penny to my name. My parents strongly urged me to go back to school but I insisted on opening my own boutique. I had to take out a loan at 24 years old with very little help. Everyone told me I wouldn't make any money and I would be paying back what I put in it for the next few years. Within the first month of opening South, I had paid everything off and was already making a profit.

What's the best piece of advice you can give other aspiring grassroots shop owners?

Follow your passion and work hard. Be prepared for the store to become your priority and make sure that you have the time to devote to it. I was literally at the store every night until 3 AM for the first 3 to 5 months.

What's the biggest lesson you've learned in opening your own shop?

It has definitely redefined my work ethic. Patience is also important.

What role has Social Media played in promoting South?

Social media has arguably been the strongest driving force in my business. We love to post our items on Instagram and Facebook. We are also looking into new opportunities on Pinterest.

How do you find the artists and vendors you want to feature in South?

I lived in Los Angeles and Charleston for a while and would find things in my favorite stores that had not made it to Alabama yet. We try to bring new lines/items from the west and east coast.

How has South evolved over the past year or so?

Over the past year, South has transformed from a small boutique in Trussville, Alabama with a local customer base to a popular online store that ships to customers all over the country.

What direction do you see South going in the future?

Right now we are considering franchise opportunities for South or expanding on our own. We've also looked at opening South at several locations outside the state of Alabama, but nothing to report just yet. Right now I am just enjoying my first store! Opening South has changed my life, and I so grateful for the opportunity to share the experience with our amazing customers, friends and family. We have the best customers who have helped make South so successful during our first year.

Be sure to check us out online at www.shopsouthboutique.com or stop by for a visit.

I found Anna's story so inspiring, I had to share it with the world!  Hope you've loved reveling in the success of a woman who had enough faith in herself to pursue her dreams and achieve so much more than she expected.  Just look what can happen with intelligence, passion and determination combine!

www.shopsouthboutique.com

www.etsy.com/shop/landonlacey

Interview with Dajana Markota: Owner of String a Strand on Wells

What I'm listening to: I and Love and You by The Avett Brothers

Yesterday I posted a photo blog of my trip to local Chicago jewelry supply store String a Strand on Wells with my fellow grassroots jewelry designer friend, Katy Katan.  Today I'm sharing my follow-up interview with Dajana Markota, owner of String a Strand.  Dajana put in a ton of legwork into making her dream of owning a jewelry supply store in a very competitive retail hub in Chicago.  Here's what she has to say:

Tell me a little about yourself - who you are, where you're from, what you love to do, etc:

My name is Dajana Markota I was born in Croatia, graduated from a business school, started jewelry making as a hobby that turned into my business.

Give me some background on String a Strand - how did it start, how long has it been in business, etc?

The store has been around for about 10 years.  Things were different back than, the economy was much better, it was easier to start and succeed, it still shouldn't stop anyone from pursuing their dreams, don't misunderstand me.

You're in an incredible location in Chicago (Old Town) - what made you choose this spot?

As they say Location Location most important part.  I don't know, somehow I just had this area on my mind, I remember coming here to Old Town and looking at a space that use to be a card reading place (psychic) and thinking to myself "that space would be perfect for my store," and my luck, in about a month, a confidential listing came out on the market for that particular space (unbelievable).  When I called the agent said it will be available next summer, they had to remodel the building.  I took it off the market the next day gave them whatever they asked for rent money :)

I had a whole year to organize and gather my inventory, this meant taking a lot of trips to different countries and hand selecting my merchandise.  All my displays are kitchen tables that serve as  my store display, wood bowls originally sold for dips and appetizers, they hold beads, tea candle holders, and so on, all designed and installed by me and my team.

I love how your store features both jewelry supplies and finished jewelry.  Who makes all the jewelry that's for sale?  Can people request custom pieces?

Most of the jewelry is made in-house.  We do outsource some, and also carry few other artists that use to be our students :)

Do you offer classes?

We do offer classes on jewelry making.  We also do parties, my website has little info about those, www.stringastrand.com.

What's the biggest obstacle you've overcome in owning your own shop?

Obstacle hmmm..... let me come back to that one.

How do you decide what to include in your shop?  Do you research styles that are trending?  Are there any websites you look at to figure out what's in style?

How do I decide what to put in my shop... what I like I buy haha, that brings me back to your previous question, I do have to buy things I don't like.  In the beginning I really was buying only things I liked, I did not want to carry dyed beads, plated findings; I wanted to carry high end merchandise, but my customers kept on requesting less expensive option, so I had to  go against my purchase choice and think from the customers' perspective and it helped my business grow, it really did.  Somehow we do stay on top of trends, through our travels, fashion shows, fairs, our customers, etc.

I'm so thankful Dajana had the determination and creativity necessary to start such a beautiful jewelry supply store in Old Town Chicago!  If you're ever in the area check her out at 1361 N Wells St, Chicago IL.  Thanks for reading!

www.stringastrand.com

Shop Exposé: String a Strand on Wells

Today my friend Katy and I went to String a Strand on Wells, a fabulous little jewelry supply store in Old Town in Chicago (String a Strand).  It's a great local spot with an eclectic mix of jewelry supplies, finished jewelry, and accessories.   As soon as I moved to Chicago, I scouted out places near me that I could use to pick up some unique pieces, so I walked around and found this little gem.  It's in a great area for food - I LOVE the Italian spot Topo Gigio nearby.  It's also around the corner from Chicago's famous comedy venue Second City.  Here's the store:

I love how the store is laid out with little dishes full of treasures.  They have some really unique pieces!  My favorites are tiny hedgehogs that I put on a gold chain.

Dajana, the owner of the shop, has her own handmade jewelry for sale throughout the store.  She specializes in gorgeous gold necklaces that look wonderful layered with other necklaces.  She has a great idea for displays: velvet over cork board in a frame. 

Here's another shot of her handmade jewelry:

 Dajana also has some beautiful accessories throughout the store, like masquerade masks:

One of my all-time favorite stones is druzy agate.  She has a great selection of gold plated druzy chunks in various shapes and sizes.  She has these in a million colors - definitely worth checking out!

Katy and I had a ton of fun poking through her gems and wound up finding some little treasures to take home and incorporate in our Etsy shops.  Check Katy out at www.etsy.com/shop/catekatan!

Katy found a beautiful strand of gemstone beads.  I'll post what she makes with them once she puts something together!  I got some charms for gold necklaces (the aforementioned hedgehogs, a pineapple, and a ballerina).

Here's a shot of some of her charm necklaces.  She has these in numbers as well:

Overall, it was a very successful trip to a local Chicago jewelry supply shop!  Dajana has a great store with a beautiful layout.  I have a ton of respect for her grassroots shop - look out for my interview with her in my next blog post!

My Etsy Shop

Edgy Bridesmaid Necklaces

Music: Chicago by Sufjan Stevens (http://www.youtube.com/watch?v=l1PUqZyeuAk)

There's something eternally beautiful about a gemstone created by the earth and left raw.  When I was young, I had a rock collection that has evolved over the years into this:

I love these geode slices because they're a peek into a tiny little world.  They seem magical to me, like a fairy's home.  I love how they are glammed up with the high-shine gold plating, taking them from an underground cave to a designer's showcase.  Like Mumford and Sons getting dolled up for the Grammys.  

 I made this particular set for a chick as a special order on Etsy.  I hope she loves them, because it was very sad putting them in the mail!  This is the curse of my art - I get too attached.  And these delicious little nuggets are easy to get attached to.

Check out my other pieces here: Landon Lacey on Etsy

Local Scarves: An Interview with Bozena Strozik

In honor of the -12 degree temperatures here in Chicago, I interviewed a local grassroots artist who makes gorgeous handmade scarves!  Here's the scoop on BOZENA STROZIK:


Give me some background on yourself - where you're from, what you do, unusual interests, etc.

I was born and raised in a small town in Poland, my parents brought me and my two siblings to the States when I was thirteen with hopes of a better future.
 
I enjoy camping, traveling, reading, biking, cooking and of course crocheting. I love hanging out with hubby and spending time with our fourlegged baby BaBa.

How long have you been making scarves?

About 3 years

How did you initially become interested in handmade scarves?

I fell in love with chunky, oversized cowls. Instead of just buying one I was determined to teach myself  how to make one. I felt that it was the only way I was going to get exactly what I want. I found that crocheting is very calming and relaxing, I was hooked.

Hooked - that's funny : )  How did this move from a hobby to a business?

I had quite the collection of scarves and cowls, after giving a lot of them away to friends and family and getting lots of compliments I decided to give Etsy a try.

Check out Bozenna's Etsy link at the bottom of this post! 
What techniques do you use when you make these scarves?  
I don't know anything about knitting and crocheting... so fill me in!

I don’t really use any techniques, all of my scarves and cowls are made freehand with no patterns or stitch counting.  I usually think of something and go for it or just make it up as I go, this is why no two scarves in my shop are the same.

How do you choose your yarn (it's yarn, right?)  Where do you get it?

I choose my yarn by softness and thickness.  I enjoy most working with super bulky yarns  always making sure that it’s soft to touch.  My favorite yarn to work with is an Acrylic & Wool blend.  My go to store for yarn shop is Hobby Lobby, I also often visit Michaels.

What direction do you see this going in?

My ultimate dream would be to have my scarves in my favorite store FreePeople (www.freepeople.com)

Have there been any people or artists who have influenced you? 

My inspiration is the world wide web, I do a lot of research to stay o top of fashion and trends.

What's the most unconventional way a person could wear one of your scarves?

My infinity scarves can be worn as a bolero and most of my cowls are wide enough to be pulled down on the shoulders for some extra warmth.

What's your biggest feel-good story about your handmade scarves?  Something someone has said?  Something you've chosen to do with them?

One of my clients e-mailed me to tell me that she was stopped by a woman on the street because she had to know where she got her cowl from. That to me is the best compliment. I also enjoyed being able to donate 15% of my December sales to Child's Voice (www.childsvoice.org)

If you could see your scarves on any celebrity, who would it be? 

Rachel Zoe ☺

Thanks for a great interview Bozena!  You can find Bozenna's warm, handmade scarves at:

www.etsy.com/shop/BundleUpShop 

How To Make a Hand Stamped Suspended Bracelet

This is my first how-to post... feel free to ask questions and give me feedback!  I’m going to explain how to make a personalized, hand stamped, suspended bracelet.  Step 1: Pick your blank.  Choose a blank with enough gauge (mine is 18 gauge, nice and thick) and width (mine is about 13 mm).



Here’s the blank I chose:



Instead of ordering blanks with holes, I chose to place them myself (it allows for some more creativity).  This is a nifty little tool you use to screw a hole into a blank.  It has two sides, one that makes a 1.5 mm hole and one that makes a 2 mm hole.  I chose 1.5.  I got this from : http://www.firemountaingems.com/itemdetails/H203084TL.  I like it because you don’t have to squeeze hard, you simply turn.  So I marked where I wanted my holes with a pen, and then turned the knob to push the screw through.



On to hand stamping letters…  www.beaducation.com has a fabulous tutorial on their website on how to do this under their “Learn” tab.  If you’re getting into this, I highly recommend it!  Their products are pricy though, go to www.halsteadbead.com for better prices on blanks.
So I choose my letter and then position it so I can see its reflection in the blank to make sure it isn’t upside down or askew.  Then I use my hammer (I recently had one of these taken from me at the airport… whoops… expensive mistake) and give the metal letter around 13-20 good whacks.  I try to tilt it to make sure all the corners are good and clear, but it you tilt it too far, it will make an impression of the circle around the letter.  I used to put my metal slab (I don’t know technical words) on the floor to hammer letters, but it drives my neighbor below me nuts, so now I rest it on my knee and give it a few more whacks than I would on the floor. 
Once you’re happy with your impression, you can take a permanent marker and fill it in.  Use nail polish remover to wipe off the excess marker and you have a beautifully contrasted initial stamped.



Measure out the length of chain you’d like.  My total lenght is 7” and it fits loosely around my wrist but won’t fall off, so measure accordingly and make sure to include your blank and clasp.  Cut it in the middle so you can secure the blank to one side and half of your clasp to the other.
Use toothless pliers to secure jump rings to your chain.  You can also choose to wire wrap the blank to the chain.  I like a smaller jump ring because it gives it a cleaner look.  Avoid pliers with teeth so you don’t tear up the jump rings.



Use jump rings or wire wrap the chain to a clasp.  I chose a toggle. 



And the finished product… a delicate, minimal, hand stamped, suspended bracelet.  Thanks for reading!